Are you looking for boxes that makes your coconut oil stand out in retail stores? Do you want to attract buyers and boost sales? Then it is time to revamp your coconut oil’s packaging with CPP Boxes. Explore our world of custom coconut oil boxes and get to know how we make packaging that gives your brand a competitive edge. Partner with us to transform the ordinary into the extraordinary with our bespoke solutions and make your coconut oil’s box appear elegant, graceful, and attractive.
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Being one of the big industries in the US, coconut oil is not only exported to all over the world but also used massively at home. Coconut oil has different variations and uses. It is used in cooking and baking, skin care, hair care, as a massaging agent, for health care, and as an insect repellent. Such a wide range of applications and huge demand inspire more and more brands to launch their version of coconut oil.
All this leads us to one conclusion: custom coconut oil boxes are essential to make your brand’s products stand out in the market. If you use generic or brown packaging with just your brand’s name and logo, your oil will slip to the back of the shelves in no time and sales will decline.
So, to stay at the top of the game, brands need to have retail packaging that has a wow factor and makes their products stand out. This is why the box’s design must be sophisticated and functional. Apart from the aesthetics, it must also educate the buyers about your products and serve as a tool for marketing and branding.
Let’s explore how coconut oil packaging boxes can change your brand’s destiny!
As already stated, coconut oil is used for different purposes. It means that not every buyer buys it with the same intent. Some will use it for cooking, while others will use it for personal care. The box’s design and information on the box must make the intended use of oil clear the moment a buyer looks at it.
For example, coconut oil sold for cooking must mention the ingredients and health benefits on the box. Since cooking oil comes in big bottles and cans, brands have ample space to include these things on the box. The packaging must also mention that the oil is FDA-approved and raw materials are sourced sustainably to show your brand’s commitment towards eco-friendly business practices. All these things portray a better perception of your brand and its products and help reduce the hesitation among buyers.
Similarly, coconut oil targeting buyers using it for personal care must also focus on these things. If a buyer wants to use coconut oil for his or her hair, then the packaging must explain how it can help enhance hair quality. The same goes for coconut oil sold as a skin moisturizer or as a massaging agent.
All these things change ordinary packaging into personalized coconut oil boxes. To further strengthen the connection with buyers and educate them about your offerings, using QR codes is an effective approach. These codes are linked with the brand’s social media handles, website, YouTube channel, or portals where shoppers can access all the information they want.
Doing business in the retail industry is not easy; brands have to focus on a lot of things to stay ahead of their competitors. To do this, they have to market their products across various channels to create a strong identity. The common methods used for marketing include TVCs, social media campaigns, and print marketing. But surprisingly, these tools don’t work inside retail stores.
The best way to market a product in such a setting is via its packaging. Using custom coconut oil with a logo, name, tagline, or a brand’s colors is a great way to attract buyers and make them fall for your products. These things can help induce a sale even when the need is not too high.
Coconut oil is typically packed in glass bottles with a dispenser or a cap at the top. Glass is used to create a luxurious touch and it is eco-friendly as well. However, it is prone to breakage, and this is where the material of coconut oil packaging boxes can play its part.
Using the right material, such as Kraft or corrugated stock, provides extended protection to large and heavy containers dueing shipping. These two can withstand shocks and external weight better than cardboard. On the other hand, cardboard, is a much better option for small and lightweight oil bottles. Moreover, inserts and cushions provide additional support to the bottle and keep it safe during long-distance shipping.
When we are talking about materials, how can we forget that brands can use these materials to highlight themselves as green and eco-friendly. Most coconut oil buyers are eco-conscious people who keep a keen eye on the brand’s reputation. They don’t prefer dealing with brands that engage in activities that pollute our earth.
Interestingly, cooking-grade coconut oil is generally used by vegans and vegetarians as an alternative to cheese. As it is free from any animal-based ingredient, they prefer the oil’s packaging to be earth-friendly. Brands can communicate their green business activities by placing special logos or inserting leaflets that explain to buyers how they are helping to make the earth a better place.
Now let’s come to the financial aspect of these boxes. The following points can help decide the right order quantity and ensure maximum savings while ordering these boxes.
When the competiton is high and you are selling in a market where buyers are extremely loyal towards a brand, grabbing their attention and making sales is not easy. Brands need to outclass their competitors on the shelf. This is especially true for startups and small brands that don’t have a strong identity behind their back. By getting quality custom coconut oil boxes from CPP Boxes, small brands can compete with the bigger ones. Drop us an email at info@cppboxes.com and join the ranks of numerous brands that have become invincible in the retail industry after working with us.