Custom Medicine Boxes

Why do Pharma Brands have to Focus on the Quality of Custom Medicine Boxes?

Almost all pharma brands now use custom medicine packaging to market their medical products. You will not see any over-the-counter, prescription medicine, or medical device being sold in generic, bland packaging. The difference is created by improving the overall quality of the box which is composed of design and printing. While making the design is up to the brands, they must select the best medicine packaging box supplier to get a perfect look for their box.

The design of the box includes the FDA's requirements, and information about the medicine like its name, salt, production and expiration dates, benefits, and side effects. It also focuses on the brand’s name, logo, address, contact number, and other related specifics. Moreover, the design must adhere to a buyer’s pain points.

For example, if the medicine is used for relieving the pain, it must visually or textually address how it will help the buyer. Similarly, if you are selling supplements, it must educate buyers on their benefits and usage instructions. This is how personalized medicine boxes can boost sales of your brand by addressing the issues of the buyer at a personal level.

Once the design is finalized, it is up to the packaging supplier to make the most out of it. The paper they use, the quality of the ink, and the finishing technique all play a vital role in enhancing the overall outlook of the box. Brands must pick the best packaging supplier in the town and never compromise on the quality of the final print. Checking out digital or physical samples is a great idea to ensure how the custom printed medicine boxes will look after printing. CPP Boxes, a fully equipped packaging supplier, uses the best quality paper and fine inks that amplify the final look of the box.

Colors Options for Medicine Packaging Boxes

Brands can either go with the Pantone Matching System (PMS) for a precise and consistent look or CMYK colors for a highly vibrant look on the box. PMS is the right choice when making custom medicine boxes with a logo because it ensures the exact colors. Unprinted Kraft paper is a natural-colored paper that is great for showing an eco-friendly image. However, it can also be printed with uncoated colors that complement its organic look.

Finishing Techniques for Custom Medicine Boxes

• Gloss or Matte: The first one puts a shiny layer on the entire surface of the box and makes it stand out with vibrant visuals. Matte, on the other hand, adds a smooth and non-shiny finish that reduces glare and gives a sophisticated look to the box.
• Spot UV: It creates a visual contrast by applying a glossy finish to specific areas of the box, like the logo, text, or images. When done on a matte background, it magnifies the selected parts.
• Foil Stamping: It applies a metallic or colored foil over the surface of the box with the help of heat and pressure. It is commonly done on colors like gold and silver.
• Embossing or Debossing: They are used to raise or sink certain parts of the box. Embossing creates a 3D effect, enhancing branding. Debossing adds a sunken look, making the design more sophisticated.
• Custom Die-Cutting: A special tool to increase the trust of your buyers. It adds windows to the box that buyers can use to view the actual quality of the product inside the box.

Material Selection for Medicine Boxes

Medicine packaging is typically made from cardboard, as it is durable enough to withstand the load of almost all medicines. Cardboard is available in a wide range, starting from 12pt to 24pt. Then there is Kraft stock, a single-layer paper, which is thicker than cardboard, making it more sturdy and durable.

While talking about materials, it is important to highlight that paper packaging is in vogue due to its green nature and recyclability. It doesn’t end up in landfills, keeping our earth safe. The pharma industry is already under the pump due to its impact on the environment. Using eco-friendly materials can help your brand build a better image and appeal to eco-conscious folks.

Custom Medicine Boxes – An Effective Strategy to Promote Your Brand

Not all pharma brands have deep pockets to run multi-channel marketing campaigns. They have to rely on budget-friendly and multipurpose techniques to boost their brand’s outreach. The common methods used to achieve this include flyers and standees inside the retail and drug stores. This makes buyers aware that this particular shop sells your brand’s medicines.

In the realm of OTC medicines, retail packaging boxes are a vital tool to promote your brand. Here buyers have the option to check out the medicine and buy the one they think is the best to address their concerns. Quality custom pill boxes with high visual appeal can draw buyers towards your product. Since most OTCs are daily-use drugs, custom medicine boxes with logos can make buyers remember your brand’s name gradually. This helps in customer retention and ensures repeat buying.

Beef Up Medicine Protection with Sturdy Packaging

Apart from promoting a brand, custom medicine boxes also serve to keep the contents safe from heat and moisture. These two elements are detrimental to pills, syrup, pain-relieving pads, gels, and other medical products.

A high-quality and sturdy box also guarantees product safety during shipping. For brands selling their medicines online, material selection is even more critical. A damaged or broken box will instantly create a poor impression, and online buyers don’t hesitate to mention the way they received the goods in their reviews. CPP Boxes offers sturdy materials that keep your brand’s medicines safe and ensure customer satisfaction.

How to Cut Costs While Ordering Custom Medicine Packaging?

Another helpful tip for brands to consider before ordering medicine boxes is determining the order quantity. This is directly linked to the per-unit price of the box. CPP Boxes provides custom medicine boxes at wholesale rates for small orders as well, starting from 100 boxes. We know the struggle brands have to face while managing their expenses, and this is why our team fully corporates with them.

Contact CPP Boxes Now – Get Free Design Support & Shipping

We know that you want custom medicine boxes as soon as possible. Who would want to pass on a sure-shot tool for success? This is why we offer a quick turnaround time of 5-7 business days, compared to an industry standard of 10-12 days. Want them even more quickly? Contact us at info@cppboxes.com and find out about our rush shipping. Partner with us and explore how we can elevate your pharma brand’s packaging.