Custom Toy Boxes

The Inevitable Role of Custom Toy Packaging to Boost Sales and Profits

Being one of the largest industries in the US, toys generate billions of dollars in revenue each year. This motivates more and more brands to join this industry, leading to an excess of goods in the market. While this provides more options to buyers, it makes competition tough for brands. They have to incorporate different techniques to stand out on the shelves. One such way is to use custom toy boxes.

On the surface, the packaging of the box may appear trivial, but it matters a lot. In the modern world, product presentation can create a significant difference and increase or decrease sales. Toys are no different. When kids are in the store to get a new toy, or even if adults are buying one, the boxes’ appeal plays a vital role in securing sales.

The use of colors, artwork, fonts, and graphics on the box creates an urge among onlookers to inspect the box and its contents. We all know how persuasive kids can be when they are in the toy section of retail stores. Even if the parents don’t buy these toys for their kids at the spot, they’ll keep this in mind and may come back to get that particular toy. This is where custom toy boxes with a brand’s logo and name come into play. They help put your brand’s specifics in the minds of shoppers and enable them to recall it when they are out shopping next time.

By working together, CPP Boxes and your brand can come up with custom toy packaging that creates a difference and sells wholesome experiences rather than just toys.

How to Make Your Brand’s Toy Boxes More Attractive?

As already stated, the attractive appeal of a toy box makes a lot of difference when it comes to sales. But how can brands design such boxes? Let’s find out.

Suppose you are selling a toy car inspired by a famous movie or one driven by a popular cartoon. The best way to make its boxes eye-catching is to have the same car picture printed on the box as well. Including a die-cut window, showing the toy inside real-time can boost its visibility and make buyers fall for it. If placed at a prominent spot in a retail store or even a dedicated toy shop, it will surely draw buyers.

Similarly, using interactive elements like games, puzzles, and interesting facts about the toy can spike interest among buyers. The interesting facts part will do great on toy boxes for action figures. For example, if your brand sells a miniature Spider-Man; showing the history of all movies and TV series can be a good idea.

Such ideas don’t take up too much space, but they mean a lot to buyers, especially the little ones. Brands can use them to create personalized toy boxes that buyers will adore for a long time. Gender-specific custom toy boxes are also a great idea when selling boys specifically for girls or boys.

Gain the Trust of Online Shoppers with Impeccable Toy Packaging

Brands that sell only digitally often make the mistake of not focusing on the quality of packaging. This may not matter in the beginning, but poor-quality packaging will not earn customer retention. In the world of e-commerce, retail packaging is the first point of contact between a buyer and the brand. Just imagine how it will impact the impression of your brand if the packaging is not worth it.

On the other hand, a high-quality box packed in a worthy shipping bag builds your brand’s image instantly, even before seeing the items inside. And if the quality of the product is good, repeat purchases and convincing referrals to friends and family are guaranteed.

Custom Printed Toy Boxes as Marketers

Kids love to brag about their latest toys. They’ll not only tell about their recently acquired toy but also the seller’s name. Brands can use this behavior to market themselves, but for this they’ll need custom toy boxes with their logo, name, website, and other details. The name and logo must be located at a spot where kids can remember it easily.

Apart from this, parents also talk about the brands from which they buy toys for their children. Custom printed toy boxes with such details can earn your brand referrals and positive word-of-mouth.

When a box offers such remarkable benefits, it automatically becomes a solid marketing tool, allowing brands to save impressively by killing two birds with one stone. First, it acts as a protective housing for the toys; second, it seamlessly markets your goods.

Toy Packaging for an Eco-Friendly Image

Brands selling toys also have to focus on maintaining an eco-friendly image. The toy industry is already under the pump because most of the items end up in landfills due to a high cost of recyclability. One way brands can improve on this front is by using paper packaging, which is green and can be easily recycled.

By making such small changes, your brand will play its part in creating a cleaner and greener world for the younger generation. This will also motivate parents to buy more toys since they’ll be less worried about the environment.

CPP Boxes provides brands with green packaging materials that they can use to elevate their brand’s status as a sustainable one. Moreover, by altering the box’s design, you can display special logos or messages that convey your firm’s efforts toward making our planet a better place.

Custom Toy Boxes and the Magic of Unboxing

Toy boxes also account for an unforgettable unboxing experience. For kids above 6, getting their favorite toys like action figures, cars, or stuffed animals is blissful. They’ll want to unbox the toys as soon as possible. A good-looking box that appeals will multiply this happiness. Brands can augment the vibe of such events just by packaging their toys in better boxes. When kids get happy, parents get happier. They’ll prefer your brand to shop again, resulting in customer retention.

Find Cheap Toy Packaging at CPP Boxes

Regardless of all the benefits these boxes bring, they still increase the packaging budget to some extent. To cut costs, brands can go for custom toy boxes at wholesale rates. A bulk order comes with a low per-unit price compared to small orders, as it allows manufacturers to achieve economies of scale.

However, the toy industry is dynamic, and almost all brands sell different types of products and require boxes of various shapes and sizes. This is why it is important to analyze sales trends and find out the right number of toy boxes for a certain period.

CPP Boxes adheres to top-notch quality while making packaging and makes use of minimum material. We offer cheap rates for custom toy boxes on all orders above 100 units, ensuring maximum savings for your brand. This is also an excellent option for small brands, startups, and those who want to test the market for a newly released toy.

Boost Sales and Profits with Custom Toy Boxes

Uplift your brand’s packaging and join the ranks of leading toy sellers in the industry. Custom toy boxes will not only make your brand’s toys noticeable but also build its perception in the market, boosting sales and profits. So, stop delaying the decision to revamp the packaging for your brand; get it from CPP Boxes, a leading packaging supplier in the US. Drop us your requirements at info@cppboxes.com, and one of our team members will get back to you as soon as possible.